It’s good to be back. That was my overarching thought during this past week’s Meetings Africa – the first time in a long time we were able to interact face-to-face as an industry and the start of the trade show season.
We were delighted with the quality of buyers, although I will admit that there weren’t many. I look forward to upcoming shows where we’ll be able to connect more with our industry colleagues both near and far. May 2022’s events season be a productive one for all of us building on the Meetings Africa theme of ‘Shared Minds, Shared Economies’.
On the point of ‘sharing’, some of the lessons learnt during the event were that 2023 is going to be our year for MICE to return in earnest.